Coaching institutes, schools & ed-tech

Turn admission enquiries into counselling sessions

In admission season, enquiries pile up faster than counsellors can call. waca.ai calls each one, finds out the class, course, batch and city, books a free counselling session and keeps parents updated on WhatsApp.

Talks to students and parentsLeadSquared and Zoho CRMFree to build and test
The problem

Why enquiries don’t become admissions

Admissions are seasonal and your counsellors are few. The enquiries you lose are mostly the ones nobody called in time.

Peak-season backlog

Enquiries spike around results and new batches, and counsellors fall days behind.

Students and parents both enquire

You need to know who you’re speaking to, what they’re preparing for and which batch suits them.

Counselling no-shows

Sessions booked without a reminder are easy to miss.

Awkward fee follow-ups

Fee reminder calls take counsellor time and are easy to postpone.

Example, not a benchmark

An institute gets 200 enquiries in the week after board results. Each one gets a call the same day, and counsellors start the morning with a list of booked sessions instead of a list of numbers to dial.

How it works

Live in 5 steps

  1. Connect your enquiry sources

    Website and ad forms by webhook, LeadSquared or Zoho CRM, or WhatsApp messages to your number.

  2. An AI counselling call

    The agent asks one thing at a time: student or parent, class or exam, online or offline, preferred timing and city.

  3. Book a counselling slot

    It offers a free counselling session, books it into the counsellor’s calendar and confirms on WhatsApp.

  4. CRM updated

    Course interest, slot and stage are saved to LeadSquared, Zoho or your own API.

  5. Fee reminders

    Polite WhatsApp reminders with a Razorpay UPI link; a received payment updates the record.

Sample conversation

Hear how the agent talks

Enquiry call · fictional institute “Vidya Classes”. Illustrative transcript; your agent uses your business name, script and data.

Website enquiry: JEE coaching · Kota

  1. AI agent

    Hello! Main Sneha, Vidya Classes admissions team se. Aapne JEE coaching ke liye enquiry ki thi. Kya abhi do minute baat ho sakti hai?

  2. Customer

    Haan. Main parent bol rahi hoon, beta class 11 mein hai.

  3. AI agent

    Dhanyavaad. Aap online batch prefer karenge ya offline? Aur subah ya shaam?

  4. Customer

    Offline, shaam ka. Hum Kota mein hi hain.

  5. AI agent

    Theek hai. Free counselling session ke liye kal shaam 5 baje ya parso shaam 6 baje, kaunsa theek rahega?

  6. Customer

    Kal 5 baje.

  7. AI agent

    Done! Kal 5 baje counselling book ho gayi hai. Details WhatsApp pe aa jayengi. Fees aur batch ki details counsellor share karenge.

  8. System

    LeadSquared stage → Counselling booked · WhatsApp confirmation sent

Counselling booked and in the CRM, without a counsellor dialling

The journey

What happens, step by step

Every box is a step you can edit in the journey builder.

Journey diagram: Enquiry → counselling bookedNew admission enquiry. AI call the same day. Class, course, batch and city. Wants counselling?. Yes: Counselling slot booked, WhatsApp confirmation, CRM stage updated. Not now: Marked as qualified, Counsellor calls back laterNew admission enquiryAI call the same dayClass, course, batch and cityWants counselling?Counselling slotbookedWhatsAppconfirmationCRM stage updatedMarked as qualifiedCounsellor callsback laterYesNot now
Enquiry → counselling booked
Integrations

Works with the tools you already use

  • LeadSquared
  • Zoho
  • Razorpay
  • Google Calendar
  • WhatsApp Business Platform
  • Exotel
  • Instagram
  • Your own API

Anything else connects through your own API or a webhook.

What’s included

Built for this job

  • Student or parent, handled

    The agent asks who it’s speaking with and adjusts how it explains things.

  • No promises it can’t keep

    It never guarantees results, ranks or selections, and doesn’t quote fees you haven’t given it.

  • Counselling booking

    Free slots from the counsellor’s calendar, on a call or on WhatsApp.

  • WhatsApp for parents

    Confirmations, reminders and batch details on WhatsApp, where parents already are.

  • Fee reminders with UPI

    Approved WhatsApp templates with a Razorpay UPI payment link.

  • CRM sync

    LeadSquared or Zoho stages updated after every call.

  • Recordings for counsellors

    Each call’s recording, transcript and summary, ready before the counselling session.

  • Instagram enquiries

    Comments and DMs on your posts can start the same enquiry flow.

Pricing

Pay for what you use, from a prepaid wallet

You pay per connected enquiry call and per WhatsApp message, including fee reminders.

  • Free to buildAgents, journeys and every Test lab rehearsal cost ₹0. You pay only once real customers are talking to your agent.
  • Prepaid ₹ walletRecharge online and usage draws the wallet down. Every recharge comes with a GST invoice.
  • Pay per useAI calls are billed per call, for the minutes actually connected. WhatsApp messages are charged by Meta’s message category.
  • Plans are optionalFor steady volume, a monthly plan can include call minutes and AI messages. Rates are shown on your Billing page before you go live.
FAQ

Questions business owners ask

Something else? Ask us directly →

Will the AI promise ranks or results?

No. It is instructed never to guarantee results, ranks or selections, and it doesn’t quote fees you haven’t given it. The counsellor shares those.

Does it work with LeadSquared and Zoho CRM?

Yes. New enquiries there can start the call, and the course interest, counselling slot and stage are written back.

Can parents book on WhatsApp instead?

Yes. Anyone who messages about admissions, fees or batches can book a counselling slot in the chat.

How do fee reminders work?

A WhatsApp template reminder with a Razorpay UPI link. Template messages need Meta’s approval first; the workspace includes ready drafts you can submit.

Can counsellors listen to the calls?

Yes. Every call has a recording, a transcript and a short summary attached to the enquiry.

Which languages does it speak?

Hindi, English and Hinglish. You can change the greeting and questions.

More ways to use waca.ai

All solutions →

Your process is a little different?

Describe what you want to automate and how you handle it today. A person on our team replies on WhatsApp within one working day.

Share your use case

Takes under a minute. A person on our team reads every submission.

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We reply on WhatsApp within 1 working day.

Contact us now

Tell us a little about your business. A person on our team reads every enquiry and replies on WhatsApp within one working day.

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We reply on WhatsApp within 1 working day.
What happens next
  1. A person reads itNot an auto-responder. Someone on our team reviews your note.
  2. We WhatsApp you within 1 working dayWith a suggested first journey for your channels, languages and tools.
  3. You rehearse it for freeTry it in the Test lab with your own scenarios before paying anything.

Prefer to explore first? Create a free workspace →